Mobile usage is rising and a clear trend. Something that is less known and that might not have been expected is that using mobile phones for digital signage is a trend, too. This becomes feasible by smartphones with an installed bar code reader software or a scanner. Other services do enable this by using phone cams. There are a couple of differing services offering various mobile digital signage solutions. There are even solutions that send information in response to a photography of an object.
The trend of using mobile phones for digital signage has been found by the Web Analytics Association describing it as a challenge.
The article: Emerging Digital Trends impacting Web Analytics
Friday, October 10, 2008
Digital Signage at Mobile Phones is a Trend
Friday, June 27, 2008
Personal Broadcasting and Live Video become Hot
Several new live video and personal broadcasting services came up with a couple of new features. Two video services do offer microblogging functions or an integration for live posts. Flixwagon is another live video service enabling broadcasts by using a smartphone. One can stream live video to their website and store it to embed it elsewhere later on. Furthermore they are offering a widget for live video broadcasting to blogs or homepages and a feature for live posts at twitter. A microblogging function, too, has Seesmic. Seesmic is a community for video conversations. They got microblogging with a following functions and near live conversations. Live video again is offered by Seero. They are calling themselves a geo broadcasting community. Videos at Seero are assorted at a map and tagged by gps data. It is a global community to experience locations and places. And there is zaplive.tv, a personal broadcasting community at the web offering channels, which is available in several languages.
Personal broadcasting seems to become a hot issue. This is due by the ease and fun and to the things that one can do with it. One can easily set up an own online show, become a dj or even a live reporter by using some software on a smartphone. It is revolutionary to the expense to set up a broadcasting channel some years ago. And live broadcasting may become a killer application as publishing companies are eager to embrace user generated content to enrich their services and to acquire up to date reports. For user generated content there are already a couple of marketplaces for photos and video content. Last but not least it is advantageous for publishers by covering a broader range of events recorded or live and a general or occasional business opportunity for everyone.
Tuesday, June 24, 2008
A further Mobile Live Broadcasting Application
Next2Friends is another personal live video broadcasting application for smartphones as described at
Live Broadcasting from a Mobile Phone. Videos become streamed live to the Next2Friends community and are stored at own community blogs. The Next2Friends mobile broadcasting service works by a software, which has to be installed at a smartphone. To use the service one needs to join the community by the website to get a blog for the videos. After installing the software and joining the community you are ready to stream live broadcasts from your mobile phone. The video streams may be watched live by at the community and by friends. Streamed videos are stored and ready to become embedded at websites or shared by links.
And there are a couple of further features at the community. It is also a video sharing site to upload videos and with ratings. It is a social network to get in touch with like minded people. The service is photo enabled, too, for photo sharing and there is a function to ask friends or community members for their opinion about a subject you made a photo about. There is also a function called proximity tagging, which means that you can go in touch with other users nearby you in real life by bluetooth. Last but not least they are offering an online video editing software to work out stored videos. Visit Next2Friends here.