Do you know Machinima?

I found an article related to the video posted a couple of days ago showing a scene within Second Life. There is a special term describing such videos. It is Machinima. I have not known this, but this is what research is for. Here is a link to a definition at wikipedia. The article describes Machinima as "animated films created by using a number of different game or virtual world engines" and is stating that this kind of films may be an option for marketers. This is similar to my statement at the former post, in some way marketing related and a possible new form of journalism.

Machinima is a futuristic, viral option for marketers