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Wednesday, December 10, 2008

Interactive Video Features at Overlay.tv

Overlay.tv has added a couple of new interactive video features since it has been covered by the very first post at this blog about interactive video. Also the website has been completely redesigned. As far as I remember the site has been dark and it has been turned into a bright one now. Furthermore videos produced by members now are in the center of the page instead of being placed at the bottom to showcase the interactivity of the video platform. Whereas promoting own products is still a key issue of the site this gives it a video sharing touch.

Some of the new interactive video features are unique as far as I know. These features are amazing and come along with the embedable proprietary video player. At first there is a chat, which is placed directly within the video screen. One may suppose this might be intrusive, but I have not felt like that. It rather improves the comfort and enables to chat without diverting the video watching experience. Technically it is a true overlay feature like it has been shown in some science fiction movies. A second tab at the video player is for information purposes showcasing the author and possible third party sources.

One of the key intentions of interactive video is to represent additional information or products within a video and to enable to shop for represented products. At Overlay.tv this feature has become enhanced by a new bar at the bottom of the player. This is a comfortable step, too, as one now may find presented products easily after watching a whole video.

Furthermore the player now is full screen enabled. Below there is a nice video with product presentations.

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